idreate, is the brainchild and portmanteau of its founding MD, Jody Daniels.
The strategic marketing and idea generation partner for businesses, NPOs and aspiring entrepreneurs.
Our mission is to unlock your potential, and help your business grow using insight based marketing and idea generation tools.
Choose idreate, a division of Idreate Creations (Pty) Ltd, as your strategic marketing & ideas agency. Outsource (or partner) your marketing function with us, so you can focus on what you do best.
Receive custom advice, guidance, support, training, client specific communication and analytical information, within the areas of Business Strategy, Business Performance & the Marketing function to challenge, inspire and drive you forward.
In this partnership journey, you will be provoked to make better decisions, develop more effective plans, and realise your organisation’s objectives together.
idreate, think of us as your secret strategic & marketing weapon to unlocking your organisation’s potential!
idreate has a B-BBEE Contribution Level of One (1) and a procurement recognition of 135% as described by the B-BBEE Economic empowerment Act, No. 53, 2003.Book a Session
idreate was created to partner with entrepreneurs & organisations to create the ideas, plans & actions needed to solve your challenges today.
Understand the problem or challenges within your business. Gain clarity, and create clear & focused solutions to overcome them to unlock growth.
Don’t keep repeating the same mistakes; avoid going it alone & possibly making costly errors because you didn’t have the right information or team with the right know-how.
Receive an objective, customised & dedicated team that will support, advise, plan & implement solutions for your unique business challenges.
We either guide you on exactly what to do, or we can do it for you if you don’t have the time.
It depends on what is best to meet your requirements!
General Management & Business Strategy
Marketing, Commercial & Business Strategy Development (Plans)
Client liaison, plus oversee business proposals & contract negotiation
Business Performance Reviews & Marketing Audits
Idea generation to resolve business challenges
Stakeholder & agency management
Vision, Mission, & Strategic Goal Development
Coaching plus mentoring management & departmental teams
Marketing & Commercial Management
Brand (Marketing) Plans & Comms strat
Planning, directing & implementing integrated marketing operations & activities
Route to market strategy development
New product development & launch
Facilitate brainstorming & business performance workshop sessions
Social media strategy development & management
Identify plus understand your target market , consumer profiles & touch point planning
Customer Service: review (incl secret shopper), strategy development, staff training & optimising service delivery
Agency & Service Provider Management: briefing, selection & management
Trend & competitor analysis
Project or campaign management (incl. branding, marketing material design & production i.e. posters, brochures, banners, ads)
Workshop training: Marketing training of staff & management
“I had the privilege of working with Jody on the Johnnie Walker team and then later as a fellow Marketing Manager. I can attest to his strong Marketing skills, which helped deliver good growth for the brands he worked on. Strategically strong, Jody is very good at understanding 'where to play and how to win'. His entrepreneurial approach pushes the boundaries to deliver cutting edge/breakthrough work - a real asset in a fast moving industry. ”
“Jody is an incredible and natural leader that is driven by a positive outlook in life. His creative intellect and strategic thinking has fuelled his success thus far. Jody is a down to earth leader who allows his team to flourish through accepting challenges and listening to inputs. He has contributed immensely to my growth and that of my team. It was an honour to serve with you Mr Daniels. #Forevergrateful.”
“Jody is an extremely creative and focused Marketing professional. He has excellent communication skills, a positive outlook and pleasing personality, which enhances his natural leadership qualities. Jody's willingness to accept challenges and listen to input, enable him to contribute thoughtful, well-reasoned approaches to helping solve business challenges. He is very passionate about whatever he does or believes in, with a natural ability to engage others. It was a pleasure working on a team with him and I would gladly do so again.”